Their joie de vivre seems quite undimmed by the prospect of prison. And why should it? It’s entirely unclear whether they’ll actually have to trade Sway House for the big house—and just as unclear whether LA’s show of force against them is entirely bad for their business. And the dynamics around this matter of economics are an interesting comment about the difference between how social media influencers earn money today and the old rules of fame that governed traditional celebs.
For say, a young TV actor, yesterday would’ve been bad. Becoming poster boy for irresponsible behavior could’ve gotten you kicked off your show. And even if that didn’t happen, your endorsement deals would’ve almost certainly evaporated. Businesses don’t typically want to hire controversial celebs as spokespeople.
TikTokers do a good amount of brand work, too, posting company-sponsored videos to their feeds. Gray wasn’t getting these types of deals—he is the less famous of the pair—but Hall very much was. In the past year, companies like Square
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abebrown716 OrdinaryGamers please please a video about this!
abebrown716 Is this something people actually care about?
abebrown716 They’ll be loved in prison for sure.
abebrown716 These guys are going to spend more time in jail for throwing a party than rioter scum do for assault. Unbelievable.
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abebrown716 Tik Tok stars in jail
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