Canalys. The price alone will keep the vast majority of US consumers away from the iPhone 12 Pro Max, not to mention the fact that its jumbo, 6.5-inch screen isn't for everyone. The iPhone 12 Pro Max will therefore have limited adoption, which means that many US consumers won't experience the full benefit of 5G, even if they splurge on one of the other 5G iPhone models.
Verizon placed an early bet on mmWave in its initial rollout of 5G, which means it will be hurt by the lack of iPhone support for the standard. By on mmWave deployments, Verizon managed to build the fastest 5G network of the major US wireless carriers, but at the cost of much more limited availability: Verizon's average 5G speed was more than 8x faster than the next leading US carrier, AT&T, but its customers were only able to receive a 5G signal 0.
for 42% of total spending—T-Mobile spent only $5.6M since it already had substantial mid-band holdings, and AT&T did not participate at all. Join other Insider Intelligence clients who receive this Briefing, along with other Connectivity & Tech forecasts, briefings, charts, and research reports to their inboxes each day.
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