Early morning coffee rush has shifted to later in day, Dunkin' CFO says - Business Insider

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The coffee rush in the US has shifted from bright and early to later in the morning as people need 'a break from their Zoom,' says Dunkin' CFO

A Dunkin' worker hands a coffee out of a drive-thru window wearing gloves and a mask as the Coronavirus continues to spread on March 17, 2020 in Norwell, Massachusetts.Dunkin' Donut's early morning rush used to run from 6 a.m. to 9 a.m., as people stopped in for coffee before work.

Starbucks, McDonald's, and Dunkin' have all seen breakfast sales decline since the start of the pandemic. The morning coffee-and-doughnuts rush at Dunkin' has shifted to mid-day, as workers skip their commutes to work from home, Dunkin' CFO Katherine Jaspon said on Tuesday.

 

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