If revenue growth for your business has stalled, this could be why - Business Insider

Creating a consistent revenue stream for your small business can be challenging for new entrepreneurs.

You'll see entrepreneurs posting screenshots of five- and six-figure months. You'll see leaders talking about experiencing their highest-revenue months. You'll see experts left and right offering advice. You'll even see a few entrepreneurs posting about their struggles. Randomly posting on social media is not lead generation. Even consistently posting on social media is only one part of a solid lead generation strategy.

Here are some ways to create a system that generates leads consistently and fills your pipeline with clients who help you grow your business and that you enjoy working with.There's a lot of noise online. There is no shortage of entrepreneurs who post consistently trying to convince consumers of their expertise. What separates the noise from the real is seeing an entrepreneur demonstrate expertise through content.

It adds people to your pipeline because the consumer wants more. It's a way to nurture prospects and turn followers into customers. It's one of the strongest parts of any lead generation system.In the digital age, the ability to be present has increased. While you can add value through content to your own audience, you can also be an expert on other outlets.

It creates engagement because consumers want to win the session and more engagement because people want to see live training. It's an incredible way to demonstrate the expertise of what you do and starts the "buying" process in your consumer's mind. Consumers buy from someone they know, like, and trust. They buy from entrepreneurs and businesses that have demonstrated an ability and a knowledge base of the topic your business is built around.

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