upon her return back to Nigeria. Now, Happy Coffee, which she founded as a small enterprise in 2015, has blossomed into a formidable indigenous coffee brand focused on creating solutions for the challenges holding back Nigeria’s coffee sector.
Princess Adeyinka’s first move was to create a mobile café and sell coffee at events. However, after some time, customers started asking for a place where they could drink coffee. This was what birthed Happy Coffee’s first pop-up café in 2017. Again, at some point, customers started requesting to buy the company’s coffee beans for home consumption.
Princess Adeyinka, who is also the Convener of the Lagos Coffee Festival, has used the platform of the festival to bring together stakeholders in the coffee value chain– everyone from the government, to farmers, to consumers – to start a dialogue on how to build the nation’s coffee industry. The Festival’s 2019 edition held in Ikoyi, Lagos, was tagged Nigeria’s biggest coffee festival.
With a career that traversed government, charity and business development, Princess Adeyinka is driven by her search for challenges that require solutions, as well as the desire to positively impact the lives of others. She said her most satisfying moment in business is: “The satisfaction we get from our customers who enjoy our coffee products and drinks.”
“However, we didn’t get one single sponsor. We, therefore, had to work with other SMEs that partnered us to make the event happen. For me, this was a really challenging time. It was discouraging that the large sponsors didn’t come on board. However, in the end we got it done and it was fairly successful.”
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