Ford splits business into separate EV and combustion units | Engadget

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Ford splits business into separate EV and combustion units

for all of Ford. Effectively, the badge hopes to edge closer to the fast-moving, tech-driven cultures of its EV-only competitors.

The ICE division, Ford Blue, will concentrate on"relentlessly attacking" costs, improving quality and streamlining operations to help turn a profit. Blue will supply hardware-focused engineering and manufacturing to the rest of the company., who joined Ford in September 2021, will lead the unit's development as its Chief EV and Digital Systems Officer.

 

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So they’re pulling a Mercedes’ EQ? With this new line of cars or a legitimate different business and stock?

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