Viewing data collected by Nielsen plays a big role in determining where billions in advertising dollars are spent each year. The company itself has annual global revenue of about $3.5 billion.
A group of private equity investors led by Evergreen Coast Capital Corp., an affiliate of Elliott Investment Management L.P., and Brookfield Business Partners L.P. along with institutional partners will pay $28 for each outstanding Nielsen share. Brookfield Business Partners will invest approximately $2.65 billion via preferred equity, convertible into 45% of Nielsen’s common equity. The equity version of the deal is worth just over $10 billion, with the remainder in debt held by Nielsen.
Brookfield said Tuesday that it anticipates investing approximately $600 million, with the remaining balance funded from institutional partners.
Business Business Latest News, Business Business Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Source: THR - 🏆 411. / 53 Read more »
Source: MarketWatch - 🏆 3. / 97 Read more »
Source: BTCTN - 🏆 531. / 51 Read more »
HP Inc. moves to acquire Santa Cruz’s Poly for $3.3 billionIn March 2019, Plantronics Inc. announced that the global communications company was transforming into Poly, after it acquired the communication technology company Polycom in July 2018
Source: mercnews - 🏆 88. / 68 Read more »