Relaunched Scottsdale tequila company is 'bringing people together'

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“The best tequila is the one that brings people together. It can be a party, a birth, a birthday, a celebration of life; whatever it is, they remember it, and we want to replicate that experience and joy they felt during it.' phoenix scottsdale

A love for tequila and Latin culture prompted

Tequila Corrido launched in 2008 but its founder, Brad Hoover, died two years later causing the company to become stagnant for about six years, Boyle said. But in 2017, Raab and Boyle decided to relaunch the company in hopes of fulfilling Hoover’s commitment to bringing people together. “We're only just starting, and our growth has been off the charts," Raab said."In 2021-22, we saw 399% growth. This year, we're looking at well over 700% growth.”The joyous drink comes from agave, found in the Mexican state of Jalisco. Tequila Corrido is made out of the Hacienda Vieja Distillery in Arandas, Jalisco, Mexico, a commercial and manufacturing center for agricultural products.

Each tequila is carefully handcrafted, going through a natural fermentation process that can take several days to weeks before advancing to the distillation process depending on the type of product. The agave plant is harvested, trimmed, pressed and distilled before turning into the final product. “You're going to start seeing us everywhere with the partnership with RNDC, and you'll start seeing it on the shelf. The opportunity to work with RNDC is going to be a game changer. This business is all about relationships; without those relationships, the company would be dormant," Boyle said.founder of Sunset Equipment, an equipment rental company that began in Arizona in 1977.

 

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