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Intel splits up GPU business

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Intel, the biggest maker of processors that are the heart of computers, broke up its graphics-chip organization in a bid to accelerate efforts to take sales from Nvidia and AMD.

Raja Koduri, who heads the Accelerated Computing Systems and Graphics unit, will move to back to his previous position as Intel Chief Architect, the Santa Clara, California-based company said in a statement early Wednesday.Koduri, whose career includes spells at Apple Inc. and AMD, is being given oversight of Intel’s long-term technology programs such as developing advanced memory and integrating different types of chips to achieve higher performance computing.

Chief Executive Officer Pat Gelsinger is implementing an ambitious and expensive plan to return the chipmaker to the forefront of the $580 billion industry.

 

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