The winning recipe: how the small-market Pelicans became legit title contenders

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The winning recipe: how the small-market Pelicans became legit title contenders
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Even with the Pelicans having perched themselves at or near the top of the Western Conference all year, many don’t seem to take them seriously as contenders. It’s time for that to change

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teams. The younger brothers of the league, they often get overlooked in favor of their flashier coastal franchise siblings. While I’ve always argued that a competent front office is the tried and true salve for this issue, as evidenced by Giannis Antetokoumpo’s loyalty to the Milwaukee Bucks, it’s verifiable that as far as national media coverage goes, smaller-name teams often don’t get their due.that I believed the future to be decidedly bright in Louisiana.

Zion Williamson of the Pelicans throws down a dunk during the fourth quarter of a December game against the Suns at the Smoothie King Center in New Orleans.It’s widely understood that a wise, seasoned veteran or two is important to the success of any NBA roster.

The Pelicans’ Jose Alvarado, center, has established himself as one of the most impassioned and persistent defenders in the league.

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