Local company Surf Up is in the business of renting surfboards

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Surf Up is an automated surfboard rental company looking to help beginners interested in the sport. All it takes is clicking on their app and before you know it, you are off to the beach!

SAN DIEGO — San Diego is home to great beaches, as well as some fantastic surfing spots. For those looking to hit the waves for the very first time, but not quite sure they want to invest in a surf board, should check out"Surf Up.""The intent is to help minimize the amount of steps that somebody has to take to get from the pod location and into the water with a surfboard," says Surf Up co-founder Chris Hissom.

"The sign was very simple. it said"automated surfboard rental station. Step one: Download the app. Step two: Scan the QR code. And Step three: Go surf,'" he says. "The need we were trying to address is just making it really easy for someone interested in surfing to try the sport out," Hissom says.

 

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