Brooklyn’s Wandering Barman aims to make cocktail industry sustainable and profitable with pre-mixed drinks on tap | amNewYork

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A Brooklyn-based craft cocktail brand is taking mixed drinks to the next level.

Wandering Barman is a cocktail brand that aims to make it so customers never have to wait for a cocktail ever again. Co-founded by Roxane Mollicchi, Julian Mohamed, and Darren Grenia, the trio has been a part of the food and beverage industry for several years and previously owned and operated the restaurant Dear Bushwick.

Wandering Barman Co-founders Julian Mohamed, Roxanne Mollicchi and Darren Grenia. Photo courtesy of Wandering Barman Wandering Barman offers an array of classic spirits, such as vodka, tequila and rum, and cocktails that they put their own spin on, including the La Nina Margarita, a date-infused Old Fashioned , a Rose Gin & Hops Sling , and the Burnt Maple Old Fashioned .

“Normally it’s sort of clear spirits in the hotter months and the darker spirits in the warmer months. But there are exceptions to that rule,” said Grenia. “Our margarita is our number one seller. We also have a smoked old-fashioned bourbon cocktail called the Boomerang that is surprisingly popular year-round.”

Given that the beginning operations of the Wandering Barman took place during the height of the pandemic, the team noted that they were able to use the time to really build out the business. Since they were considered an essential business, the Wandering Barman team could really sink their teeth into the operations while most of New York City was closed up.

“We’re using fresh ingredients where we can and dried ingredients. It’s not the easy way but it does reflect through the quality of the product,” said Mollicchi.The brand also takes immense pride in its packaging, making it stand out on shelves and in stores. But ultimately, the team says that Wandering Barman is trying to be a solution in the food and drink industry.

 

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