Chips industry goes all-in on AI

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An industry long associated with volatility is quietly getting excited that artificial intelligence (AI) could be the key to some longer-term stability.

Enthusiasm for artificial intelligence within the microchip industry is palpable at the Mobile World Congress.BARCELONA - It's been a wild few years for the microchip industry, recovering from a long-term supply squeeze only to be thrust into the centre of a US-China battle to control supply lines of the valuable technology.

"Technology trends are working in Nvidia's direction," the firm's vice president Ronnie Vasishta told AFP this week at the Mobile World Congress in Barcelona. The tiny components, also known as semiconductors, are essential in everything from smartphones, PCs and electric cars to sophisticated weaponry, robotics and all other high-tech machinery.

He wants the world's phones to be tooled up with chips able to handle even the most tricky AI-related tasks, largely because Qualcomm leads the field in phone chips."Where and how does AI get used? It's probably going to be easier to answer where is it not getting used," he said.

 

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So whats going to end of us first? ANC.. or AI? 🤔

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