Berlusconi's passing raises prospects of business empire's shakeup

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The late former Italian prime minister and tycoon Silvio Berlusconi never publicly named an heir, but people familiar with the matter say his eldest child, Marina, is the most likely to take the reins.

on Monday, June 12, sent shares in his family’s MFE-MediaForEurope broadcaster soaring, fitting a pattern of market reaction to updates on his worsening health in recent months.

Led by the former PM’s son Pier Silvio Berlusconi, it has pursued European expansion from its Italian roots to try to hold its own against the US streaming giants that take a growing chunk of viewers. B-shares in MFE rose as much as 10.3% on Monday and were up 3.7% at 1330 GMT, giving it a market capitalization of 1.6 billion euros.

Fininvest said in a note on Monday that there would be no changes in the way its businesses are run and a person close to the matter said Berlusconi’s children were united on this.Described by people who work with her as a tough and demanding boss, Marina was catapulted by her father into corporate life in her early 20s and her influence grew when he was forced to take a hands-off role following his entry into politics in 1994.

In a 2018 television interview, Berlusconi said Marina was the child closest to him and that he consulted daily with her before taking any decision, which he also used to do with his mother before she passed away.

 

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