Simon Gordon, founder of UK surveillance company Facewatch, told CNN that demand for his product had grown “exponentially” as the incidence of shoplifting and violence in stores has soared in recent years. “We’re just here trying to prevent crime,” he said. It works like this: Once a store manager knows an item has been stolen — for instance, when taking an inventory of their stock — they will review the footage recorded by their security cameras to identify the thief.
Facewatch also retains shoppers’ data for only two weeks — half the amount of time a regular “CCTV” security camera in the UK typically stores footage. But for Stone that’s not enough. She said “people shouldn’t have to be proactively proving their innocence,” and pointed to the well-documented potential for bias in AI-powered software.
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