Artificial intelligence tools encompass everything from chatbots to image and video generators, and they can be used by individuals and businesses alike. For business owners looking to leverage AI technology, one of the biggest hurdles is likely dipping their toes into the water. From there, the learning curve isn’t as steep as it seems.Artificial intelligence tools encompass everything from chatbots to image and video generators, and they can be used by individuals and businesses alike.
Integrating AI tools into her team’s daily workflow has helped keep the workload manageable, says Lakesha Cole, founder of She PR, a public relations agency based in Tampa, Florida. Cole says she feels like she’s “added three new team members without the overhead.” Cole says it took her team about three months of consistently using AI platforms to become adept at them. They logged the prompts that worked best so that they would be able to quickly reference them in the future.
“It gives us the freedom to design the graphics that we need when we need it, and we’re not having to work around someone else’s deadlines,” she says. Pando also gives AI chatbots tone prompts if he wants a certain post to come across as funny or exciting, for instance. Otherwise, they won’t necessarily know which voice to adopt.