Please Support This Ice Maker: Big Manufacturers Try Crowdfunding to Market-Test Products

  • 📰 WSJ
  • ⏱ Reading Time:
  • 1 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 4%
  • Publisher: 63%

Business News News

Business Business Latest News,Business Business Headlines

GE Appliances and others seek customer feedback and payment in advance to help validate a concept.

Crowdfunding is usually associated with independent artists and startups, but GE Appliances is among a number of big companies now using the platforms.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 98. in BUSÄ°NESS

Business Business Latest News, Business Business Headlines