Smartphones Fuel Content Creator Industry in South Africa - IT News Africa | Business Technology, Telecoms and Startup News

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The creator economy is a rapidly growing mega-trend that is driven by developments in video and connectivity.

It has provided a platform for millions of talented individuals to showcase their skills, reach wider audiences – sometimes even global ones and monetise their content.

“We have always known that South Africans are multi-talent. Our diverse demonstration of culture, fashion tapestry, and love for music, art and dancing, among others, are now truly coming alive across digital platforms,” says Avashnee Moodley, Head of Marketing at OPPO South Africa.We are witnessing people across various demographics in the country who are democratising content by creating blogs, music, vlogs, imagery, podcasts and similar activities.

The device’s camera boasts a 71mm focal length, ideal for pleasing portraits, and a large f/2.5 aperture, allowing users to blur distracting backgrounds, making their subjects stand out and enabling clear images in low light conditions.

 

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