From wedding rituals to fancy distilleries, Asia is taking over the world’s whisky market

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From wedding rituals to fancy distilleries, Asia is taking over the world’s whisky market
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If you’re invited to a wedding in southern China you might see couples perform an unexpected ritual. First their hands are bound together, then the pair imbibe a shared toast of whisky. It’s an invariably heart-warming symbol of shared destiny that might seem to hark back to ancient Celtic lore.

 

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