EU Truck Industry Could Lose 11% Of Sales To Tesla & BYD — New Study

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EU Truck Industry Could Lose Up To A Tenth Of Sales To Foreign Rivals, According To BCG Study: change fast if other regions electrify faster.

will surge to 55% of sales by 2030, as prices fall. But current truck CO2 standards risk European manufacturers not meeting demand. T&E said EU lawmakers should set more ambitious targets to require truckmakers to produce more zero-emission vehicles. This would help avoid a repeat of the car market, where European car companies that were slow to electrify now face increased competition in the EU from Chinese EV manufacturers.

, alongside green industrial policy, will ensure they keep up with demand while bringing down costs for hauliers.”would ensure European workers reap the full benefits of the switch to electric trucks. BCG modelled the impact on employment of different speeds of transition to zero-emission trucks, and found that the faster the transition, the bigger the gains by 2035.

 

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