Gen Alpha-geared Brand Subdued Gets Investment

  • 📰 wwd
  • ⏱ Reading Time:
  • 63 sec. here
  • 3 min. at publisher
  • 📊 Quality Score:
  • News: 29%
  • Publisher: 68%

Business News News

Business Business Latest News,Business Business Headlines

Subdued, the contemporary teenager brand, has sold a 30 percent stake to investor Nuo SpA, backed by Exor and The World-Wide Investment Company Ltd.

’s major investors, Exor, and The World-Wide Investment Company Ltd., of the Hong Kong Pao family, has acquired a 30 percent stake in the company.

The executive touted the cofounders’ leadership skills and business acumen. “Over 30 years Enrico and Alessandro have managed to attract a group of people who can swiftly interpret the taste of teenagers and take to market. It speaks volumes about their ability to come up with the right product, open the right stores in the right locations and leverage a supply chain that can fuel this business model,” Paoli said.

“This company was built brick after brick, always fine-tuning the strategy,” he said. “The main reasons which have remained core until today are the creation of a house brand, perfectly identifying our target customer — a teenage girl aged 12 to 20 and likely coming from an affluent family — and the opening of monobrand stores at a time when wholesale was still ruling the retail game,” he said.

Sconciaforni touted Nuo’s structure, which he views as pivotal in advancing business operations increasingly relevant to Subdued’s growing business, such as human resources and logistics, among other aspects.“This marks an opportunity to show that there are companies in their respective niches which can win on a global scale, creating value not just for us, but also for Italy and all stakeholders,” said Paoli.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 24. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Gen Z's Lack of Financial Confidence and Investment StrategiesGen Z is the least financially confident generation, with a substantial percentage preferring savings accounts as their investment method. This reveals a careful approach to financial risks and a strong desire for stability among the younger generation.
Source: FoxNews - 🏆 9. / 87 Read more »