Microsoft says 'no one's even close to what we're offering' in a cloud market that Amazon and Google are only just starting to enter

Microsoft's just launched two new services that can keep Microsoft in the lead for hybrid cloud -- something that Amazon and Google are just starting to roll out.

Hybrid cloud allows users to store their workloads on a mix of on-premises, private cloud and public cloud services. Companies may choose this approach because regulations might require them to keep some of their workloads on data centers — especially in the financial and health care sectors. On Tuesday, Microsoft announced Azure Stack HCI Solutions, which allows customers to install Azure Stack on hyperconverged infrastructure — data center appliances sold by vendors like Dell or HPE that combine compute, storage, and networking gear into a single, software-managed box.hardware, which is literally a range of high-capacity storage devices to bring huge amounts of data into the Azure cloud.

Unlike other cloud vendors that always spoke about hybrid cloud as a"stepping stone for moving to the cloud" — that is, a temporary customer need that would eventually vanish when they moved all the way to the public cloud — Microsoft always saw hybrid cloud as a long-term need, says Julia White, corporate vice president at Microsoft Azure.

"Honestly, this is a place where no one's even close to what we're offering," White said."That's why you see [customers] moving to Azure. We always had this deep understanding of the enterprise and a wonderful legacy and wisdom around how to serve those needs. It's about continuing to meet those customer needs."

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