Ohio Small Business Owners Fear a TikTok Ban Would Take a Hit to Their Sales

The U.S. House passed a bill earlier this month that would lead to a nationwide ban of TikTok — if its China-based owner ByteDance doesn’t sell its stake.The U.S. House of Representatives passed a bill earlier this month that would lead to a nationwide ban of TikTok — if its China-based owner ByteDance doesn’t sell its stake. Lawmakers are worried ByteDance would share user data with the Chinese government or push propaganda and misinformation.

“The viral potential and the expanded reach that you get from TikTok, you can’t get that from any other social media platform,” Ochsenbein said, who uses the app to interact with viewers and give them a behind the scenes look at her candles. She joined TikTok in 2021 as a way to edit her videos for her other social media platforms, but then her videos started going viral with millions of views and she watched her sales spike.

She uses her TikTok account to show her followers baking tips and tricks and how she makes her cakes, and in turn, she uses TikTok to learn the latest trends.

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