AI Companies Want to Colonize Our Data. Here’s How We Stop Them.

In recent months, a number of novelists, artists and newspapers have sued generative artificial intelligence companies for taking a “free ride” on their content. These suits allege that the companies, which use that content to train their machine learning models, may be breaking copyright laws.

Some of these cases may reveal ongoing negotiations, as some companies figure out how to pressure others into sharing a piece of the AI pie. Publisher, for example, have recently made profitable deals to license their content to AI companies.

Such claims have been echoed more recently by corporations wanting to treat our digital content and even our biometric data as a mere exhaust that’s just there to be exploited.

The most important tool in this struggle is our imagination. Decolonizing data needs to become a creative and cultural movement. It is true that no colonized society has managed to decisively and permanently undo colonialism. But even when colonial power could not be resisted with the body, it could be resisted with the mind. Collective ingenuity will be our most valuable asset.

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