San Jose could create its first business improvement district in more than 15 years. Here’s where

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San Jose is looking to create the first business improvement district in 15 years and the first east of Highway 101

San Jose could create a new business improvement district in East San Jose that includes the Eastridge Mall San Jose officials are banking on a new business district along the Tully Road and Eastridge corridor to spur economic growth in East San Jose — the first piece of a larger vision to help small businesses thrive throughout the city.

The business corridor, which includes nearly 500 businesses employing 4,000 workers combined, stretches from Highway 101 to Capitol Expressway, anchored by Chuck E. Cheese and the Eastridge Mall. Cleaning and public safety improvements, such as purchasing security cameras, will account for 81% of the expenses, while the business association has proposed spending 11% of the district’s budget on additional marketing and branding efforts.

“I have and always will be a strong advocate for our small business community because investing in them benefits not just our families and our neighbors but our entire local and city economy,” said District 8 Councilmember Domingo Candelas, who represents part of the corridor.Microsoft pays more than $300 million in one of Silicon Valley’s largest real estate deals this year

 

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