Hollywood Farmers' Market needs the public's help to stay afloat

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Fiona Ng heads our weekend crew. She was previously the show creator of K-pop Dreaming and led reporting and production on the podcast series. Before that, she was the senior producer of AirTalk with Larry Mantle on LAist (formerly KPCC).

If you're enjoying this article, you'll love our daily newsletter, The LA Report. Each weekday, catch up on the 5 most pressing stories to start your morning in 3 minutes or less.Years before Whole Foods was a household name, or Erewhon became an paragon of influencer cool, there was the Hollywood Farmers' Market on Ivar and Selma avenues. Like so many of Southern California staples, this venerable institution is struggling to stay afloat.in California.

The nonprofit saw a bump in funding during the pandemic, in part from government COVID relief money, but that stream has since dried up. "People don't want to come out, or farmers don't have as much to offer," she said."We're seeing that be in effect.""We really are trying not to pass that on to the farmers and vendors," she said."We don't want to continue to have to increase their fees. We want them to come."

For Tacos 5 y 10 co-owner Daniel Martinez, serving food and community is about more than just money — it connects him back home.Two LA Businesses Tried To Honor Selena With A Beer. They Got A 'Cease And Desist' Letter From Selena's Family

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