Margaritas sustained Taco Cabana through the pandemic, now they’re fueling the company’s expansion

  • 📰 SAReport
  • ⏱ Reading Time:
  • 54 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 25%
  • Publisher: 63%

Business News News

Business Business Latest News,Business Business Headlines

San Antonio served as the test market for a new 100% blue agave tequila from Jalisco. Now it's used exclusively in Taco Cabana margaritas.

Your support during our year-end campaign will help power our independent reporting in 2025 and beyond.

Now Camacho, along with John Ramsay, director of franchise sales and development who joined the company this summer, is overseeing the chain’s national franchising push, announced in October.A diaspora of nostalgic San Antonians living in other states, he believes, is responsible for some of the positive response Camacho said the company has gotten in the wake of its announcement.

This is the second time in the chain’s history it has attempted to franchise, but it’s the first under the ownership of Yadav Enterprises, arestaurant franchise company based in California that bought Taco Cabana in 2021 for a reported $85 million, with the intention of franchising it into a national brand, Camacho.

As Taco Cabana grew, disagreements among the Stehling family increased, especially around growth and possible franchising. They ultimately divided the existing restaurants. After further growth, thanks in large part to then-company president Richard Cervera, Felix Stehling took the company public in 1992, followed by even more aggressive expansion.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 252. in BUSİNESS

Business Business Latest News, Business Business Headlines