Here's how Amazon could save the $26 billion T-Mobile-Sprint merger

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ICYMI: The pending $26 billion T-Mobile-Sprint merger has been through a regulatory roller-coaster, but Amazon may save the day:

After the FCC chairman endorsed the merger, the Department of Justice recommended that the carriers make concessions for the merger to gain approval: They should sell off their prepaid businesses and lay the groundwork for a fourth wireless carrier to emerge.It's considering buying Boost Mobile from Sprint.

Amazon's also weighing buying divested spectrum from T-Mobile and Sprint. This would pave the way for Amazon to become the industry's fourth major carrier.

It's already used a similar tactic with its grocery chain, Whole Foods — where Prime subscribers qualify for discounts on Whole Foods' purchases — and its partnership with Lenovo to offer an Amazon Prime exclusive version of the Moto Z3 Play. This could, in turn, increase Prime memberships, as it's likely that not all Boost Mobile users are Prime members. Additionally, Amazon can leverage the mobile spectrum to eventually provide connectivity to its Alexa-enabled devices.1.

 

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Source: WSJ - 🏆 98. / 63 Read more »