What CFOs need to know: finance is becoming data-driven and strategic

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SPONSORED | Three trends driving the corporate finance function

Picture: 123RF/POP NUKOONRAT

Covid-19 adds more complexity to the mix, putting companies under financial pressure and simultaneously serving as an accelerator for digital transformation. It starts with looking at the three broader trends driving the corporate finance function:a younger workforce with new priorities.

It’s your opportunity to take the lead in digital transformation, redefining the finance function to play a more significant role in data governance, data flow, cybersecurity and other business priorities., young people constitute almost a third of the population in SA. With millennials taking up more senior roles in enterprises and more members of GenZ moving into the workforce, new technology priorities are starting to emerge.

About the author: Pieter Bensch is executive vice-president, Sage Africa & Middle East. Picture: SUPPLIED/SAGE

 

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Sponsored Content: Finance is becoming data-driven and strategic – Here’s what CFOs need to knowSouth African CFOs and senior finance professionals recognise that the world is changing, with a perfect storm of technological and social forces changing the rules of business in this digital era.
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