Chipotle is making some permanent changes to its strategy after new discoveries made in the pandemic.
"Our portion sizes are much more consistent because there's not somebody pointing at every single pan ... the crew will see just the way that a customer is looking at them and think, 'Oh, I better put another scoop in,'" Chipotle CFO Jack Hartung said this week. Chipotle is discovering that a few things about its business have actually changed for the better during the pandemic.
The cost-cutting change that is most likely to resonate with the average Chipotle customer is the question of portion control — or, exactly how much chicken or salsa you get when you order your burrito.
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