'Shark Tank' lessons every business owner needs to know - Business Insider

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8 lessons from 11 seasons of 'Shark Tank' form a master class on pitching your business and landing investment

"Shark Tank" has been running for 11 seasons and is scheduled to debut season 12 on October 16.

"Shark Tank" has been running for 11 seasons and is scheduled to debut season 12 on October 16, according to aBusiness Insider boiled down the show's best lessons so you don't have to watch all 11 seasons of "Shark Tank" —unless you want to.Any causal or hardcore "Shark Tank" fan knows the most common phrase batted around the tank is "know your numbers.

Lisa Nquyen was quick to offer a solution: She proposed "de-risking" the investment by paying back the $100,000 in two years from the company's profits. That got the attention of John. "Listen, you're not going to fail," John said, offering $100,000 for 25% equity. "I've got to be in business with you."

"When you give away 75% you're dead," Robert Herjavec told the founders. "You don't own this business anymore." While Bethencourt ended up getting a deal with Cuban — causing John to ask whether he was high — an expensive valuation without a proof of concept is a risky move for entrepreneurs.Investors aren't just interested in your company — they're interested in you. It's imperative that you show them your personality. One of the greatest examples of this was Amber Leong on episode two of season 11.

"You represent to everybody around the world who watches this show that it doesn't matter where you come from, if you put your mind to it, anything is possible," Cuban told Leong. "You represent everything great about entrepreneurship and the American dream."

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