Biden campaign enlists Canadian gaming company to reach young voters

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In the final stretch of the U.S. presidential election race, the Biden-Harris campaign has enlisted the help of a Canadian gaming company to reach Gen Z and Millennial voters.

Starting Wednesday, Democratic nominee Joe Biden’s campaign will run a three-week advertising campaign across all of Enthusiast Gaming’s platforms, which includes nearly 1,000 YouTube gaming channels.

“Twenty years ago, it was easy to reach someone like me. You just had to buy an ad on Seinfeld or Friends to reach 30 million young people. But that’s not how young people consume content now,” Adrian Montgomery, Enthusiast Gaming CEO, told CTVNews.ca by phone Tuesday. Montgomery says the investment in a gaming campaign strategy company sheds light on a space often overlooked by political and ad campaigns alike.

“We’re a conduit for people to reach a very difficult audience to find and so, for us, it’s a transformational moment because we always tell people if you need to engage with young people you need a video game strategy.”Biden took his campaign to the virtual villages of Animal Crossing

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Haha Biden can kiss the deepest darkest part of my ass right next to you!

Biden is so wrong for America. Voters best not vote with their feet.. Trump has the very credentials to lead the USA. Biden and Harris do not have any credentials to lead Americans going forward.

Sorry, money can’t buy love 💕!

Get him out!, Boycott that company.....IMO....

CTV News doesn't do real journalism. Real Journalism 👇

Biden as been in the government for as long as 20% of the time the USA has been a country. No wonder it’s so messed up 🤣

So they are funding foreign interference in the election?

The New Brown Shirts

Not a bad way to reach young voters. Although a bit confused why he, an American politician, chose to enlist Canadians.

Tell Joe Biden We also have a company called pornhub, there are tons of girl there he wishes he can sniff

This is not what we would call, a pro gamer move. Also I think statistically, gamers are more likely too run ad blockers, and gamers watch and play games to escape reality. Last thing a lot of gamers want, is more politicizing. We already had SJWs and bad game journos gamergate

Care to report on MANSPLAINING or Are you to radical left?

How is that not foreign collusion?

Communist outreach

When people find out about Seal Team 6, Biden is done...

Wouldn't that be foreign (Canadian) interference in the US Election2020 ?

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Source: VancouverSun - 🏆 49. / 61 Read more »