Travis Scott announces 'creative collaboration' with Sony to promote the PlayStation 5 - Business Insider

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Travis Scott announces 'creative collaboration' with Sony to promote the PlayStation 5

Details surrounding the collaboration are unclear, but this news comes on the heels of a very successful partnership with McDonald's earlier this summer.Fans have speculated the partnership could include sneakers — a shot of what appears to be Sony PlayStation-branded Nike shoes are visible in the video.Travis Scott is having quite the year, and he shows no signs of slowing down with his brand partnerships.

To kick off the creative collaboration, Scott posted a video on his Instagram page and Twitter showing him sitting on a chair in front of a sound system and TV and booting up a PS5. Scott tweeted the video out with wording "TS5.

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This is the part where Sony starts selling out because of it's inferior product.

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