VMware BrandVoice: Want To Boost Your Digital Business Success? Cut Cloud Complexity

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Want to boost your digital business success? Cut cloud complexity Sponsored by VMware

Digital business is booming. Across every industry, companies are innovating ways to use digital channels to better serve their customers, partners, and employees. Powering this wave of innovation is the agility afforded by the cloud. Most enterprises are not limiting their IT environments to private clouds or a single public cloud provider.

While a multi-cloud architecture offers strategic advantages, it also comes with complexity. Managing this complexity is the key to continued business success. Achieving the business outcomes that cloud can deliver doesn’t just happen on its own—it requires a top-down strategy and careful decisions up front to avoid cloud sprawl, shadow IT issues, and serious governance problems.

One of the reasons multi-cloud adoption is broad and rising is that enterprises want to innovate using best-of-breed services from cloud providers for specific workloads. We often hear, for instance, a retailer may use Microsoft Azure for its Microsoft-centric applications and Google Cloud for its retail applications. Or, a bank might utilize Microsoft Azure for its core business workloads and Google Cloud for artificial intelligence, machine learning, and big data.

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