‘Greenwashing’ or genuine?: Behind big business’ climate promises | Malay Mail

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‘Greenwashing’ or genuine?: Behind big business’ climate promises | Malay Mail
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PARIS, Nov 3 — As warnings have intensified about the massive damage that climate change will have on the world in the coming decades, big business has started to make commitments to reduce carbon emissions. But are these companies making a genuine attempt to fight global warming, or simply...

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PARIS, Nov 3 — As warnings have intensified about the massive damage that climate change will have on the world in the coming decades, big business has started to make commitments to reduce carbon emissions.

Out of 1,300 companies surveyed by the Boston Consulting Group, only 11 per cent said they had reached their carbon emission targets over the last five years. And just nine per cent accurately measured their emissions. The London-based think tank disqualified companies that maintain memberships to “obstructive lobby groups”, so firms like Microsoft and Siemens AG did not make the cut because they are associated with either the National Association of Manufacturers or the US Chamber of Commerce.

For example, major oil producers could commit to zero direct emissions while not including the vast carbon consequences of the oil they supply.

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