Why Allyship Is Good For Business

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In a recent study “The State of Allyship,” Change Catalyst examined what people want and need from allies, how we can become better at it and why it’s essential to business success.

The Change Catalyst study found that more than 50% of people learn about the need for allyship through someone else’s negative experience whether that is a family member, colleague or a stranger online. Wouldn’t it be great if more people could learn about allyship because so many employees are sharing how they have excelled with that individualized support? Let’s make it happen.

“Being an ally of any kind isn’t a static identity we can claim, it’s an active, iterative process — a choice that we all must make every day and one that happens not just by doing what we think is best, but by listening, confirming someone’s own needs and following that person’s lead.

“Creating a culture of diversity and inclusivity is crucial, but also creating a culture of allyship. Everyone should be an ally. We have to advocate for each other,” said Heather Conneely, U.S. business lead at Facebook, at a recentPeople in places where allyship is encouraged are twice as likely to feel like they belong.

Allyship is an opportunity for everyone to help close the gaps and change the equation. Pay it forward, and watch the impact we can make together.

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