products. With a population of over 200 million, the beauty business is a big market in Nigeria as several reports show that the country is the second biggest beauty market in Africa.
Experts have advised Nigerians to take advantage of the growth in the beauty and personal care industry estimated to reach $34.5 billion by 2021 in the Middle East and Africa.The good news is that the business is not complicated to dive into and does not take rocket science to start, says the founder of Nancy Skin Care Limited, Nancy Uchenna, as she adds that it requires training with a professional.
“It takes four weeks of your time and dedication to learn the trade of selling beauty products in Nigeria,” says Uchenna. “You can’t dive into the business without learning. You need to learn from those who have been in the industry for years. “You are going to learn different types of cream, where to get them, how to boost your customers’ base, how to mix cream to suit the skin type of your customers, the trending and hot selling cosmetic products, the distributors and how to sell your products online, among others,” she said.
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