In a bright and airy South Yarra co-working space, a team of lawyers is working around the clock to help companies delete fake, unfair and defamatory online reviews.
The company receives hundreds of daily inquiries from businesses about unwanted online reviews left by consumers, ex-employees and competitors. For instance, Google states that its reviews must be a customer “experience at the location” so reviews by disgruntled former employees can be struck off. The legal team also examines whether posts could breach Australia’s defamation laws.