Media measuring company Nielsen to be acquired in $16B deal

Viewing data collected by Nielsen plays a big role in determining where billions in advertising dollars are spent each year. The company itself has annual global revenue of about $3.5 billion.

A group of private equity investors led by Evergreen Coast Capital Corp., an affiliate of Elliott Investment Management L.P., and Brookfield Business Partners L.P. along with institutional partners will pay $28 for each outstanding Nielsen share. Brookfield Business Partners will invest approximately $2.65 billion via preferred equity, convertible into 45% of Nielsen’s common equity. The equity version of the deal is worth just over $10 billion, with the remainder in debt held by Nielsen.

Brookfield said Tuesday that it anticipates investing approximately $600 million, with the remaining balance funded from institutional partners.

Canada Canada Latest News, Canada Canada Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Coinbase Set to Close Deal to Acquire 2TM, Parent Company of Latam's Biggest Exchange, Mercado Bitcoin – Bitcoin NewsCoinbase, one of the first cryptocurrency exchanges traded on U.S. traditional stock markets, is aiming to expand its operations in Latam. For sure earning profit 🙌🏽🙌🏽 What do you think about the current Bitcoin state, since its Fear and Greed Index is 57 - MILD GREED at the moment, with price of 47820.278062790834 usd? Our analytical team has done a detailed analysis regarding BTC, but we want to hear your opinion too.
Source: BTCTN - 🏆 531. / 51 Read more »