In terms of the campaign, Absa Rewards customers who shop at participating SME outlets on Fridays will earn double cash back when they use their Absa card to pay at an Absa card machine.In addition, participating SMEs will be profiled on a dedicated Small Business Portal and receive cash rewards when they reach certain milestones across their Absa card machines for the month, which will be paid into their transactional accounts.
“The launch of the Absa Small Business Friday campaign underscores our commitment to this vital segment and connecting individuals to communities.” To participate, eligible SMEs must have a turnover of R5,000 or more, but less than R20 million, have a qualifying transactional account with Absa and an Absa card machine.