Viber sees 506% growth in transactional messages, PHL top market for business messaging in SEA - BusinessWorld Online

  • 📰 bworldph
  • ⏱ Reading Time:
  • 23 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 68%

Canada News News

Canada Canada Latest News,Canada Canada Headlines

Viber has seen a 506% year-on-year growth in transactional messages as brands have been using the messaging platform to send order and account status updates in order to provide better customer support.

In the Philippines, the messaging platform has a penetration of over 80%, making it the top market for business messaging in Southeast Asia, according to Cristina V. Constandache, chief revenue officer of Viber, at a roundtable on June 30.

Etienne Dupont, Viber’s senior director of global sales & B2B marketing, shared that Filipino brands can avoid making customers wait or go through unnecessary hurdles. He added that Viber’s business solutions cover the entire customer journey, from brand awareness to conversion and loyalty . Retail companies contributed to the 20% rise in promotional messages year-on-year, as they sent out messages about redeemable coupons and discounts.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 9. in CA
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Canada Canada Latest News, Canada Canada Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Balai Ni Fruitas shares plunge 7% on market debut - BusinessWorld OnlineSHARES in Balai Ni Fruitas, Inc. ended lower by 7.14% or five centavos to P0.65 on market debut on Thursday, with analysts blaming inflation and rising commodity prices for the stock’s fate.
Source: bworldph - 🏆 9. / 68 Read more »