Business development programmes are helping women entrepreneurs

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The number of women entrepreneurs in Africa is increasing, and the good news is that they are playing an essential role in creating jobs and improving South Africa’s economy.

According to the Mastercard Index of Women Entrepreneurs South Africa is one of only 12 economies in the world where more women see entrepreneurship as the path to a better future.

This young woman turned her back on a career in TV simply because she wanted to heal herself and others like her who were lactose intolerant. So, she looked around and found a business development programme that was the right fit for her needs: “I had to learn how to run a business – especially about the importance of financial management. But perhaps my most important realisation was that it was more important for me to grow as a person than it was for me to grow my business,” said Sinenhlanhla.

“The programme helped me to re-evaluate my strategy, my costing and pricing and linked me to a very knowledgeable mentor”. For Hajira, the support she received enabled her to do what she loved on a bigger scale. Her business grew by 168% during the programme. She is now working on franchising opportunities for remote areas thereby promoting entrepreneurship, job creation and reducing poverty in those areas that desperately need it.When Bontle Tshole started Baaa Health in 2017, she wanted to promote a healthy lifestyle and tackle lifestyle diseases such as diabetes and hypertension.

 

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