Samsung expects Apple to join foldable market in 2024 but not with iPhones

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Rumors about Apple launching a foldable device aren't new. This time, Samsung is preparing for the Cupertino company to join this market.

Rumors about Apple launching a foldable device aren’t new. This time, Samsung is preparing for the Cupertino company to join a market that the South Korean firm currently has the lead. While everyone expects a foldable iPhone, Samsung doesn’t think this will be the first Apple device to bend., Samsung thinks the foldable market will grow 80% by 2025, and one of the reasons will be Apple joining the competition in 2024.

Samsung also shared that in the South Korean market, iPhone users in their 20s and 30s were changing their devices to Samsung’s foldable phones at a rate three to four times higher than before.Last month, CCS Insight published its annual prediction report and said Apple would likely“Right now, it doesn’t make sense for Apple to make a foldable iPhone.

One of the reasons why Apple won’t likely launch a foldable iPhone at first is not to cannibalize the existing iPhones as, according to the analyst, the foldable option would have to be “incredibly expensive.”

 

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