RetailNext Expands Its Footprint With New Acquisition

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RetailNext, the first technology company to bring e-commerce-style shopper analytics to brick-and-mortar stores, brands and malls, announced its acquisition of Retail Performance, a UK-based people counting company.

The acquisition will further RetailNext’s mission to offer retailers and brands the analytics enablement to optimize the shopper journey in physical retail stores.deepens its presence in the UK market, cementing its strategic growth in the British and European retail sectors and expanding its global footprint. More than 400 brands in over 90 countries have adopted RetailNext software....

The deal coincides with RetailNext’s opening of new offices in the UK and Philippines, its headcount expansion , and the onboarding of major new customers. “RetailNext is growing fast, and carefully planned acquisitions and partnerships will continue to be central to our growth strategy as we build out global bandwidth and bring our best-of-breed retail solutions into new markets,” said Agratchev.

 

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