ICYMI: Viber's new 'Business Inbox' lets you filter personal chats from those of brands

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The new feature is designed to assure users that they will only receive messages from verified commercial accounts. | via philstarlife

If you've been using Viber daily, you may have already noticed that the app stopped beeping daily with messages from your bank or other companies in the past week—thanks to the app's new feature called the"Business Inbox."

The new feature is pinned on top of the main page and will first appear when you receive your first business message since the feature's launch or when you update your app. Other features include being able to pin a brand's conversation at the top of the Business Inbox and a counter for your unread messages on the folder icon.

"They can be sure it's from a real company," the statement says."This is to improve the general levels of trust towards business messages and put users at ease."Meanwhile, if a brand you want to connect with is not in your Business Inbox, you can now easily search for them on Viber, as the app has also been updated to enable users to look for commercial accounts through the search bar.

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