How people are making money on Canva and turning their graphic-design side hustles into full-time gigs | Business Insider

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Canva's popularity is exploding, bringing with it a boom in creators selling digital products.

by doing keyword searches on platforms like Pinterest, Etsy, and Google Trends to see what products were trending. impacts its business model. But it supports the"huge range of ways people are using Canva to start and scale businesses," Rob Kawalsky, the head of product at Canva, told Insider.Sales of digital products fluctuate, and not every Canva creator has seen financial gainsThe independent-seller site Etsy yields nearly 300,000 results for Canva templates.

That means it's been hard for some creators like Raquel Kay, who is based in the Dallas-Fort Worth area, to reap financial gains. She took a massive pay cut to focus on herquitting her management-consultant job at Accenture in 2020 that paid $94,000 per year. As of October 2022, she was earning between $1,000 and $1,500 a month selling Canva templates and Canva coaching services for aspiring entrepreneurs full time, she told Insider.

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