The industry where nepotism is not only common, it’s expected

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The hottest accessory in fashion is a famous surname. For those without one, an XY chromosome helps.

in 1997. Lagerfeld rolled his eyes at the selection, saying, “I think they should have taken a big name. They did – but in music, not fashion.”

Because fashion is often run by families who own companies or conglomerates, nepotism is not just par for the course; it is expected.

Paul and Linda McCartney attend the spring-summer 1998 Chloe runway show in Paris, directed by their daughter Stella.Once you start looking for nepo babies, they are everywhere. Anna Wintour is the daughter of newspaper editor Charles Wintour. Her daughter, Bee Shaffer, was awriter before becoming a film producer. Shaffer’s best friend, Selby Drummond, is a fashion tech executive.

Gabriela Hearst, who runs her own eponymous label and is also Chloe’s creative director, is married to John Hearst, a grandson of William Randolph Hearst. Bella Freud is Lucien’s daughter and Sigmund’s granddaughter., and Bianca Spender, daughter of Carla Zampatti. Spender’s brother, Alex Schuman, runs Carla Zampatti; his daughter, Brigid, models for the brand.

Vogue editor Anna Wintour with daughter Bee Shaffer at The Metropolitan Museum of Art Costume Institute Gala in 2016.

 

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