Kellogg will split into two companies. Here are the names

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Kellogg Company on Wednesday released what the two separate companies that it intends to split into will be called. One will take the name Kellanova while the other will be WK Kellogg Co.

, plant-based foods, and North American frozen breakfast business," with brands such as Pringles, Cheez-It, Morningstar Farms, Eggo, Zucaritas and Coco Pops under its purview, Kellogg said. The stock symbol "K" will become Kellanova’s.

Kellogg Company has released the names of what it intends to call the two separate companies into which it intends to split. "The 'Kell' overtly recognizes our enduring connection to Kellogg Company, while 'anova,' which combines 'a' and the Latin word 'nova,' meaning 'new,' signals our ambition to continuously evolve as an innovative,, global snacking powerhouse," Kellogg Company CEO Steve Cahillane said in the statement.

Kellogg's Corn Flakes, owned by Kellogg Company, is seen for sale at a store in Queens, New York, on Feb. 7, 2022. Products put out by the companies will continue to sport the Kellogg’s brand on the packaging, according to the release.

 

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