Tupperware Could Disappear for Good—Iconic Company Says It Can't Stay Afloat

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What'll happen to the iconic food storage brand?

Shutterstock/patpitchaya

thanks to home parties used to market and sell the containers, per the BBC. The word-of-mouth approach helped the company enter homes and establish itself as a kitchen staple.But the iconic brand's name recognition has not translated into sustained sales.

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