Warner Bros. Discovery has unveiled the long-awaited “Max,” its high-stakes super-streamer that combines content from the company’s top brands into a single service. The new service, announced by CEO David Zaslav at a press event Wednesday, will launch May 23 and give consumers access to a large library of programming across Warner Bros. Discovery’s sprawling portfolio: Warner Bros., HBO, HGTV, Food Network, Cartoon Network, TLC and others.
‘Attack plan’ for news and sports’ Company executives have touted the combined streaming service as unique in its content mix: It packages award-winning prestige programming like HBO’s “Succession” and “House of the Dragon” with unscripted shows like HGTV’s “Fixer Upper” and TLC’s “90 Day Fiancé.” Zaslav also hinted that news and sports programming will factor into the service in the future, given that Warner Bros. Discovery owns properties such as Turner Sports and CNN.
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